Project: Radical Round Up
Client: Radical Designs
Portfolio: Event Management
Timeframe: 1.5 months
Objectives: Co-ordinate efforts according to client guidelines, attract corporate sponsorship, public relations, promotions, marketing, advertising, venue concept and design, source production equipment and material
Comments: The concept of Radical Round Up was created to showcase the synergy between fashion and entertainment. The event will be twofold, being a party as well as potential model search. As namesake, the theme of this event will be a western style party, yet very modern day chic. The idea is to encourage patrons to show off their sexy sense of style, under the western theme.
A live runway would also be placed at the venue, where the most daring will be given the opportunity to “strut their stuff” before the audience, where the most dynamic will be scouted. With four of the best disc jockeys and four of the biggest names in local entertainment, in addition to over 500 Radical Designs models, Radical Round Up promises to be the party event of the holidays.
This event utilizes the fashionable party atmosphere but also provides a primary focus to the social issues. This particular event shall be energized by a canned food drive to provide much needed support to those in need. Part proceeds of this event shall also be dedicated to this cause.
Radical Round Up shall be the first in a series of innovative premium entertainment concepts geared towards arising fresh brand awareness and urban presence. Radical Designs, being recognized as an icon in the caribbean fashion industry, sets the primary goal of Radical Round Up as the achievement of a greater sense of awareness and sensitivity to all that remains purely caribbean.
VIEW MORE DETAILS
VIEW MEDIA
RETURN TO PROJECT GALLERY
|
